THE ASK: Create a new :30 TVC spot for the already existing 'Can Be Whaaat?!' shingles prevention campaign.
THE IDEA: A shingles rash named Bill that’s come between a couple like a third-wheel.
In collaboration with Bernardo Rodriguez & Mike Al-Kallas
Directed by Fred Goss
Produced by Bernard Rahill
Sound Design & Mix by Gramercy Park